Cookie Policy

3.1 Purpose

This Cookie Policy explains how TradeAlly and the Prime TMS website use cookies and similar tracking technologies, consistent with the PDPA and GDPR/ePrivacy principles.

3.2 What Are Cookies

Cookies are small text files stored on a user's device to enable website functionality, remember preferences, and gather usage analytics.

3.3 Types of Cookies Used

• Essential Cookies: Required for login sessions, security, and core platform functionality (e.g., authentication tokens). Cannot be disabled without impairing service.
• Analytics Cookies: Used to understand usage patterns and improve the Services (e.g., page views, feature engagement), typically aggregated and pseudonymised.
• Preference Cookies: Remember user settings such as language, display preferences, and dashboard configuration.

3.4 Third-Party Cookies

Certain third parties, including Stripe (for secure payment processing) and hosting/analytics providers, may set their own cookies subject to their respective privacy policies.

3.5 Managing and Disabling Cookies

Users may manage cookie preferences via the in-app cookie consent banner presented on first visit, or through browser settings to block or delete cookies. Disabling essential cookies may prevent core Service functionality, including login.

3.6 Consent Mechanism

On first visit, users are presented with a cookie consent banner allowing acceptance of all cookies, rejection of non-essential cookies, or customisation of preferences. Consent choices are recorded and may be updated at any time via account or browser settings.

3.7 Updates to this Policy

This Cookie Policy may be updated periodically to reflect changes in technology or law. The "Last Reviewed" date at the top of this policy indicates the most recent revision.